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Boost Juice
A Franchise Case Study
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This program provides students with a vibrant example of a successful franchise model. The founder and controlling shareholder of Boost Juice, Janine Allis, explains how Boost Juice operates and what its priorities are. The program also features Richard Evans, the CEO of the Franchise Council of Australia. The franchise model is examined in context with the Australian economy and covers such things as the success rate of franchises and regulation of the industry sector.
This program provides students with a vibrant example of a successful franchise model. The founde...
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Customer Service
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This final part of the Workplace Communication Series focuses on the vital issue of successful communication with the organization's clients and customers. We look at why customer service is important, who customers are, the customer transaction and how to handle difficult customers.
This final part of the Workplace Communication Series focuses on the vital issue of successful co...
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Day to Day Business in a Café
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There are many roles to play in operating a small business successfully. This case study presents an overview of what is involved in running a café such as; a typical day, customers, products, staff, legalities and regulations, operations and location and marketing. It provides a valuable insight into the priorities of a small business owner, operating within the framework of regulations, customer demands and fierce competition.
There are many roles to play in operating a small business successfully. This case study presents...
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Evaluating Business Performance
Small Business Case Studies
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How well is your business running? Evaluating Business Performance helps us to answer this question and make decisions that will improve future performance. In this program the owners of three businesses talk frankly about profitability, liquidity, efficiency and stability. Key concepts are explained and students will gain an understanding of the accounting processes required to evaluate the business performance.
How well is your business running? Evaluating Business Performance helps us to answer this questi...
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Financial Reporting for Business
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Accounting reports convey vital information about cash, profit and financial position to the owner and key stakeholders of a business. This program explores the content and format of the three key accounting reports: the cash flow statement, profit and loss statement and balance sheet. Insights are provided from real business owners/managers about how these reports are used within the business for analysis and decision making.
Accounting reports convey vital information about cash, profit and financial position to the owne...
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Marketing for Beginners
A Case Study in Retail
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This case study approach features a small business management expert looking at two retail businesses run by two brothers, selling similar products but operating from two very different locations.
This case study approach features a small business management expert looking at two retail busine...
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Marketing that Works
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VEA's marketing has long been a trend-setter in the industry. A good marketing plan derived from the company's overall vision and plans, an excellent marketing mix which changes to meet changing circumstances, innovative market research techniques, and competent staff to put plans into practice.
VEA's marketing has long been a trend-setter in the industry. A good marketing plan derived from ...
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Mmmarketing
A Food Marketing Case Study
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In this program we examine how a food product is marketed, in particular the key elements - Product, Price, Place and Promotion, the famous four Ps - which interact to create a successful product and company.
In this program we examine how a food product is marketed, in particular the key elements - Produ...
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No Sweatshop Label at Hunter Gatherer
A Change Management Case Study
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In July 1999 Father Nic Frances was appointed Executive Director of the Brotherhood of St Laurence in Melbourne, Australia. He came to his new appointment with a varied background in business, stockbroking, media and welfare. This program identifies the change that took place and the management of the change when Nic Frances came to the Brotherhood. It explores the pressures that led to the change, how it was introduced, and how the change that has occurred will be assessed. We look briefly at the phenomenon of Social Entrepreneurs, Triple Bottom Line accounting, and Globalization, then concentrate on Hunter Gatherer, a social enterprise which embodies the new direction being taken by the Brotherhood of St Laurence.
In July 1999 Father Nic Frances was appointed Executive Director of the Brotherhood of St Laurenc...
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Small Business Case Studies
Tattoos, Pedals and Things Bizarre
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This program considers four small businesses in various stages of development - and looks at: finance, ownership, location, market research, business plan, marketing, accounts, stock control, competition, staff, and more.
This program considers four small businesses in various stages of development - and looks at: fin...
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Starting Your Own Business
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Starting Your Own Business interviews business consultants, and dispels myths surrounding the glamour of starting your own business. We are introduced to three young people who have taken control of their own careers, and we reveal the planning process they have undertaken. This program is a valuable tool for students and prospective business operators.
Starting Your Own Business interviews business consultants, and dispels myths surrounding the gla...
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The Business Organization
Introduction to Business Series
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This program contains two central case studies: Jules is a fictional character in the process of establishing a home office textile related business and Billiecart Clothing Pty Ltd which is a children's clothing design, production and marketing company. This program is designed to aid the understanding of: the nature of the business organization, the evolution of the business life cycle, the way resources are organized to produce goods and services, and the personal traits and attitudes required for building an effective and efficient business.
This program contains two central case studies: Jules is a fictional character in the process of ...
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